Announcing the 2011 Mashable Awards Winners

 

The votes are in and the results have been tabulated: After two months of nominations and voting by our community, Mashable is thrilled to announce the winners of the 2011 Mashable Awards!

The fifth annual Mashable Awards honors the best in Mashable‘s core content areas: Social Media, Tech,Business and Entertainment.

Presenting the winners of the 2011 Mashable Awards:

---

Social Media

---

• Best Social Network: Facebook
• Up-and-Coming Social Media Service: Crowdtap
• Must-Follow Actor or Actress on Social Media: Dwayne ‘The Rock’ Johnson
  

• Must-Follow Musician or Band on Social Media: Super Junior
  

• Must-Follow Athlete on Social Media: John Cena
• Must-Follow Media Personality on Social Media: Ellen DeGeneres
• Must-Follow Business Personality on Social Media: Bill Gates
• Must-Follow Non-Profit on Social Media: The Trevor Project
• Must-Follow Politician on Social Media: Barack Obama

---

Technology

---

• Best Smartphone: iPhone 4S
• Best Mobile Game: Super Junior Shake
• Most Useful Mobile App: imo Instant Messenger
• Most Innovative Mobile App: Vlingo
• Most Useful Tablet-Based App: Flipboard
• Best New Gadget: iPad 2

---

Business

---

• Viral Campaign of the Year: NOH8 Campaign
• Most Innovative Use of Social Media for Marketing: Coke
• Must-Follow Brand on Social Media: WWE
• Best Branded Mobile App: Domino’s Pizza
• Best Social Good Cause Campaign: Be A Star
• Digital Company of the Year: WWE
• Breakout Startup of the Year: Get Glue

---

Entertainment

---

• Game of the Year: WWE ’12
• Viral Video of the Year: “Mr. Simple” by Super Junior
• Best Music Service or App: Spotify
• Best Online Video Streaming Service or App: YouTube
• Most Social TV Show: MTV Roadies
• Best Social Movie Campaign: Harry Potter and the Deathly Hallows – Part 2

Congratulations winners and finalists! Make sure to contact PARS for free use of the Mashable Awards logo for your website.

The Mashable Awards winners will be honored at MashBash on Wednesday, January 11, 2012 at the brand new 1OAK Nightclub in the Mirage Hotel and Casino during CES in Las Vegas. You can expect a night of networking, dancing and celebration in true Mashable style at one of the hottest new clubs in Las Vegas. Come celebrate their success with us!

---

The 2011 Mashable Awards Are Presented by Buddy Media

---

Buddy Media is the social enterprise software of choice for eight of the world's top ten global advertisers, empowering them to build and maintain relationships with their consumers in a connections-based world. The Buddy Media social marketing suite helps brands build powerful connections globally with its scalable, secure architecture and data-driven customer insights from initial point of contact through point of purchase.

11 hours ago by Stephanie Haberman